Plan the questions an audit would ask about you.
Type a category, a city and a state. The planner builds the 40 to 60 buyer questions our audit would run, grouped by what the buyer wants, in your browser. Nothing you type leaves this page until you choose the free check or the audit.
Your business, in a few words
The plan updates as you type. Only the category, city and state are required.
Generated from the details you provide, not a claim about measured search volume. Answers vary between requests, so any result is a sample.
Money questions run on every configured engine in an audit. Questions that name your business are capped at 20 percent of the plan and are scored apart from the discovery questions. Currently configured: OpenAI GPT with web search, through API-based research.
How the plan is built
Every question starts as a template with blanks for the category, the city and the state. The planner fills the blanks with what you typed, in a fixed order, so the same details always give the same plan. Home service trades get trade wording, such as who can come out today and who offers free estimates; appointment businesses such as dentists, clinics and law firms get the wording a patient or client would use. The first 12 questions are the money questions. They are followed by questions about a specific job, comparison questions, neighborhood questions and, when you add a business name, questions that check what the answers say about that name.
Services change the plan more than anything else. When you list them, each one becomes two job questions and the category's inferred jobs are dropped, so a company that only does commercial work is never asked about a bathroom remodel. Competitors each add one comparison question. The plan is capped at 60 questions and trimmed from the end, so the local buyer questions always survive.
What this is not
These questions are generated from the details you provide, not a claim about measured search volume. Nobody counted how often they are asked, and the planner does not ask any answer engine anything: that is what the free check and the audit do, and both say which engine answered. A plan is a list of questions worth being able to answer on your own website, not a prediction of what an assistant will say.
What to do with it
Read the plan with your website open and ask, for each group, which page would answer it. The question bank works through that for 8 categories, one page per group of questions. Then pick a next step: print the plan for whoever maintains the site, run three of the questions through the free check to see a sample of real answers, or preview the $149 audit, which runs the whole plan for one business in one US city and delivers a PDF with the sampled answers, the other names and a prioritized fix list. Nothing is charged until you pay on the checkout page, and you can cancel for a full refund before work starts.