Explainer · 6 minute read
Why AI answers change between runs
Ask an AI engine the same local question twice and the businesses it names can differ. What changes, why one check proves little, and how to compare two runs fairly.
Read the article← All free resources
Learn
Evidence first. Then a next step.
Short articles on how AI answers name local businesses, written from sources we can point to and from the audit we actually run. Each one ends in the free check.
Explainer · 6 minute read
What sources AI answers cite for local businesses
An AI answer about your category in your city cites pages: yours, a directory or review site, or another site. How to read each kind of citation and what the audit retains.
Read the articleDiagnosis · 7 minute read
Why your business is not showing up in AI answers
Six causes you can check when AI answers about your category in your city leave you out, with the evidence the audit records for each. Nothing assumed, everything checkable.
Read the articleMethod · 6 minute read
How to check if AI mentions your business
A 20 minute manual method for finding out whether AI answers name your business: one service, three questions, a record you can compare and one next step. Then the free check.
Read the articleEvery article here starts from something we can show: a published survey with its sample size, a vendor's own documentation, Google's written guidance, or the behavior of our own audit as it is configured today. We name sources in plain text, give the date and the sample, and leave out any figure we could not read at the primary source.
The articles are not case studies. We have no customer results to report and would not publish them without written consent. The examples come from the fictional sample report, and the one engine we sample today, OpenAI GPT with web search through an API, is named wherever it matters. Answers from consumer apps and other products can differ.
Read them in any order. If you want the method, start with how to check if AI mentions your business. If you want to understand a result you already have, start with why your business is not showing up. If a number surprised you, why AI answers change between runs explains what a single answer can and cannot tell you.
Each article ends in the same place: three local buyer questions through one available engine, free, with the engine named and each question labeled Mentioned, Not mentioned or No answer returned. It is a sample, not a verdict, and it is the smallest next step we can offer.
How this page was produced: Top of Answers editorial, with AI assistance, from the sources named on each article.
Free / No card required
Start with three questions.
Three local buyer questions about your category in your city, through one available engine. The sampled answers on screen and by email, with the engine named.